Blog posts by topic: creative

1. To free potential, capture attention

   posted by Bill Truesdell in Creative with No Comments

   Jun 09

   Not long ago, Maestro unveiled this site and its accompanying brand promise—potential set free. We think it’s a good summary of how we help people grow through the various ways we organize, translate and deliver knowledge and information. But none of this happens unless we engage the learner.

   It’s no coincidence that the first of Gagné’s Nine Events of Instruction is—you guessed it—gain attention. Gagné, as in Robert Mills Gagné (1916-2002), was an American educational psychologist best known for “Conditions of Learning” published in 1965.

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2. Does anyone want to take your project for a spin?

   posted by Zach Deyoung Creative, Design with No Comments

   Apr 21

   As a designer, I‘m naturally passionate about the “exterior” of things, the way it feels, the way you feel when you’re using it, and ultimately the impact it has on you. For instance, what makes a BMW so nice? Is it the sleek exterior, the perfectly tuned engine, or the thrill of the ride?

   Would it still seem so nice if it maintained its excellence in engineering and technology, but that sleek exterior you loved so much was more like a `96 Ford Fiesta? Even more, what if BMW marketed the car as being the best in its class for engineering, but stated that the exterior of a car was less important to them; therefore you shouldn’t worry about how it feels when you drive it?

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3. Procrastination Now Demystified; 100+ PowerPoint Tutorials

   posted by Maestro Creative, Design, Development, eLearning with No Comments

   Apr 05

   [What’s a “roundup”? Every so often, we highlight helpful articles from around the web into a roundup post.]

   Procrastination Now Demystified in 10 Points
   Imagine a switch that you can flip for instant productivity. Maybe it’s only a few steps away. This article from Psychology Today offers ten things you need to know about procrastination. By understanding your foe, you’ll be much closer to defeating it.

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4. Key 2011 Training Trends, Fast PowerPoint Mastery (Roundup)

   posted by Maestro Creative, Design, eLearning with No Comments

   Mar 23

   [What’s a “roundup”? Every so often, we highlight helpful articles from around the web into a roundup post.]

   Learning Technology Trends to Watch in 2011
   If you like being a tech wizard, then this must-read article will be your crystal ball. Familiarize yourself with these ten trends and guarantee an approving audience at your next “Innovative Trainers” meet-up.

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